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Northern Trust Injects Excitement - Listen Up AT&T!

Northern Trust Injects Excitement – Listen Up AT&T!

Northern Trust Injects Excitement – Listen Up AT&T!

Golf Chats is a website to encourage discussions on various subjects relating to the game of golf. I am Mel Sole, Director of Instruction of the Mel Sole Golf School and SAPGA Master Professional.  I invite you to enter into a discussion on this or any article on the website.  The input is for the entire subscriber base to learn something new each time!  Please post your comments below.  Keep it clean and tasteful.  We are here to learn from one another!

I recently posted that the AT&T Pebble Beach Tournament had become a little ho-hum featuring the same celebrities of many years, the same corporate backslapping, etc.

A perfect example of injecting new life into a Tournament is the invitation, this week, by the Northern Trust Open.  14 top collegiate golfers get to play with Tour Players in a special tournament. Organizers call it the Collegiate Showcase. The winning university’s golf program gets a $50,000 donation.  Plus the collegians play for a chance to win one spot in the Northern Trust Open. I love this idea, which attracts more interest, especially from the younger generation, and raises money for collegiate golf.

 Ben Alberstadt of brings us this story.

 This year at the Northern Trust Open, tournament officials are rolling out something new. On Monday, Feb. 16, the Northern Trust Open will kick off with something organizers are calling the Collegiate Showcase.

Here’s what it is

Tour pros are slated to play alongside 14 top collegiate golfers and an additional 28 amateurs. The pros and two amateurs will compete in a best-ball competition for the College Showcase Trophy and a $50,000 donation to the winning university’s golf program.

The collegians, for their part, will play their own ball for…wait for it…a spot in the Northern Trust Open.

How cool is that?

Talking about the Showcase, Northern Trust Open Executive Director O.D. Vincent said:

“Our goal is to promote growth of the game by bringing more attention, and ultimately funds, to collegiate golf, and to offer another avenue for an up-and-coming collegiate player to experience the best the PGA TOUR has to offer.”

Here are the players and college golfers set to take part in this interesting and innovative competition to experience “the best the PGA Tour has to offer.”

Source :   Ben Alberstadt

Thanks for reading – Northern Trust Injects Excitement – Listen Up AT&T!

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